Whois Privacy Protection, occasionally also called Privacy or Whois Privacy Protection, is a service that conceals the actual contact info of domain name owners on WHOIS check web sites. Without protection, the personal name, address and email account of any domain name owner will be freely visible. Giving false details during the domain registration procedure or changing the genuine information later will just not work, as doing such a thing may result in the domain name registrant losing his/her ownership of the domain name. The policies adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, demand that the WHOIS info must be valid and accurate at all times. The Whois Privacy Protection service was launched by registrars as an answer to the growing concerns for potential identity fraud. If the protection service is enabled, the registrar company’s contact details will show up instead of the client’s upon a WHOIS lookup. Most domain names support the Whois Privacy Protection service, even though there are certain country-code extensions that don’t.